Associate Product Manager

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ALM is seeking an Associate Product Manager to manage and develop new revenue opportunities for a portfolio of digital products.

The Associate Product Manager will work on both strategic and tactical levels of product development, product enhancements, new product rollouts, and success metrics. The candidate will work with the digital team, business analysts, on- and off-site developers, sales and marketing departments.

• Define product requirements for internal and external customers
• Develop strategic roadmaps
• Synthesize key inputs to develop the strategy for both consumer facing products and backend development
• Use competitive analysis, user feedback, and site analytics data to determine feature sets in the marketplace and develop long term product roadmaps
• Work closely with Brand Marketing team to analyze key market research/user segmentation data to ensure product roadmap is aligned with overall brand strategy
• Assess new cutting-edge technologies and vendors
• Identify revenue opportunities
• Use analytical framework to evaluate and pursue new business opportunities, including entrance into new verticals, business development deals, technologies and site features
• Release regular product updates
• Identify new content to be served by the products
• Report on the tool’s usage, top keywords, and sales conversions
• Identify and track maintenance/bug fixes and minor updates

Qualifications include:
• Technical acumen
• Ability to develop creative solutions and innovative product ideas
• Demonstrated ability to manage multiple, parallel responsibilities
• Comfortable coordinating across functional teams
• 1-2 years’ experience, preferably in the b2b, publishing, consulting, or media field


Jul 9, 2014




New York